Japanese clothing brand Uniqlo may have stumbled onto quite a little revolution in ad buys. At the end of the 2009 sale season, Uniqlo made a push for online sales by enacting a widget that switched existing images of any site with banner ad/raffle tickets for Uniqlo mini-contests. The widget was named Uniqlo Lucky Switch.

Uniqlo Lucky Switch

Take a look at the video for more info: