3 May 2011 Saheer Umar
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What is a choddy? Why do some think it needs to be eradicated? Why is it crippling the creative minds of the ad world without much resistance?
These questions and more have been comically plaguing the brains behind the Stop the Choddy campaign. Launched during SXSW 2011, Stop The Choddy is a humorous, albeit necessary, call to arms from the creative ad community to save the sanctity of ideas and creativity. If we're not leading the pack, we're simply following. Is there anything sadder than that?
Links to consider: www.stopthechoddy.org
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